Bill was born in New York, USA, in 1966, and his family moved to Wisconsin in 1979. In high school, he played football, despite his skinny physique. So as to improve it and become bigger, started working out when was 16.

Later, went to the University of Wisconsin-La Crosse, obtaining degrees in exercise physiology. Besides being a good student, Bill concentrated in body buiding, having  one of the best times in his life.

Afterwards, moved to Florida, looking for a warmer climate and better chances. In 1992, won his first body buiding contest, and in the next years was awarded other times. Bill became a personal trainer, and from 1996, started his  career as a model, being featured in many magazine covers.

all this exposure helped his personal training business (till now his main income source).  In 1998, Bill dated a girl who introduced him to athletics, and he began to compete in obstacle races, contributing to  develop the practice of this sport for men.

Bill's career is a proof that brains and muscles go well together, since the perfect combination of them has lead him to a thrilling and successful way of life. An donce more, buiding and displaying a great physique, in a healthy and natural way, turns out to be a great deal for men.
Bill's streetwear
Bill's gymwear
Bill's beachwear